AI-Powered Decision Intelligence

Turn marketing spend into
predictable revenue

AI-powered decision engine using Shapley attribution and marginal ROAS modelling — know exactly where to invest your next £1.

Decision Engine — Connect Growth OS
+£80K
Monthly Revenue Uplift
84%
Confidence Score
5.9×
Projected ROAS
£600B+
Global Ad Spend Addressable
How It Works

Understand what actually drives revenue

Most platforms show you what happened. Connect Growth OS models why it happened — and what to do next.

📈
Marginal ROAS Modelling Know the return on every next £ spent — not just average ROAS, which hides the truth.
🎯
Saturation Detection See which channels are under-invested vs fully saturated — before you waste another pound.
📊
Diminishing Returns Curves Model the exact point where additional spend stops driving growth — per channel.
So you know not just what works —
but where to scale next.
Marginal ROAS & Response Curves
Budget Recommendations
From Insight to Action

Know exactly where to invest or cut

Not a report. A ranked list of decisions — each backed by evidence, each with a measurable revenue outcome.

Cut wasted spend instantly. Display burning £10K/mo at 0.8× ROAS — flagged and ready to cut in one click.
Surface scaling opportunities. Email with £28K headroom at 11× ROAS — find it before it's obvious.
One-click execution. Approve the plan. Changes are applied, logged, and auditable.
Full confidence scoring. Every recommendation shows confidence %, risk level, and sensitivity range.
Not reporting performance.
Driving decisions.
Offline Media

Finally understand the impact of offline media

TV, out-of-home and radio still drive a significant share of demand — but most teams can't connect that to revenue.

Connect Growth OS models offline impact alongside digital performance, so you can see:

True incremental impact — see what offline actually drove, not just correlation.
Brand search uplift — measure how TV and OOH lift branded search volume.
Where offline drives demand — understand which channels benefit most from offline halo.
How it affects channel performance — see the full picture across digital and offline together.
Not just digital attribution.
The complete revenue picture.
Offline Media Integration
AI Layer

Ask your data anything

AI that explains decisions, not replaces them. Ask plain English questions. Get structured, evidence-backed answers instantly.

📊 What drove revenue?

Channel breakdown · drivers · anomalies

✂️ Where to cut budget?

Wasted spend · low ROAS · £ impact

🚀 Where to increase spend?

High ROAS · headroom · scale opportunities

📋 Build a growth plan

Full budget reallocation · forecast · risk

AI doesn't replace the system.
It helps you understand it instantly.
AI Analyst — Powered by Claude
Why We're Different

Most platforms measure marketing
We measure growth

This is a fundamentally different category. Not another dashboard — a decision engine built to drive revenue outcomes.

Capability
Traditional Tools
Connect Growth OS
Insight level
✕ Channel-level metrics
✓ Revenue-level insight
Media coverage
✕ Digital only
✓ Digital + offline
Output type
✕ Reports
✓ Decisions
Data timing
✕ Lagging data
✓ Predictive signals
Connect Growth OS — built for revenue, not reporting
Why Now

The timing
is now

Customer acquisition costs are rising
Attribution is becoming less reliable
Marketing complexity is increasing
AI is accelerating output — but not decisions

The marketing landscape is shifting. Brands that act on decisions faster than their competitors will win. Those that wait for reports will lose.

The next generation of platforms won't measure performance.
They will decide how budgets are allocated.
Market Opportunity

Sitting on top of the
global ad economy

£600B+

Even a small improvement in allocation unlocks massive value. Connect Growth OS is designed for businesses where decisions matter most.

🏢

Mid-Market & Enterprise

Companies with serious marketing budgets and the complexity that demands a better decision system.

💷

£1M–£100M+ Annual Spend

Built for teams where every allocation decision has real revenue implications.

🎯

Clarity Over More Data

Teams overwhelmed by dashboards who need a system that tells them what to do next.

Founders

Senior B2B Marketing Leaders

Connect Growth OS is founded by senior B2B marketing leaders with decades of experience across SaaS, technology, and global markets — people who have felt the pain of broken decision-making firsthand.

20+
Years Experience
Senior B2B marketing leadership across SaaS, technology & global markets
£multi-M
Budgets Managed
Multi-million pound marketing budgets across enterprise programmes
🌍 Global
International growth & scale
💼 SaaS
Tech sector expertise
📈 Revenue
Revenue-led decision making
"This isn't theoretical. It's built from real-world frustration — and a belief that marketing teams deserve better tools."
Limited Early Access

Be part of the first wave

We're onboarding a small number of early partners. Get direct input into the product and priority access to everything we build.

Early product release
Direct input into product development
Priority access to new features

The future isn't more data
It's better decisions